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Creating a winning name and logo for your company If you are launching a new company, have merged with another, or need to reposition your company for continued success, you'll need a name and/or visual identity. You may also need a brand statement (tagline) that communicates your company's positioning clearly, and that differentiates your company from the competition. In today's unforgiving competitive environment, with global customer scrutiny and cluttered trademark field, you can't afford the misstep of intellectual property that fails to provide competitive advantage, survive the trademark examination process, or provide a viable web address. Design Trust has over two decades' experience creating unique names, award-winning visual identities, and compelling brand statements for clients large and small in a broad range of industries. We begin with a due diligence process, conducting strategic assessments and competitive benchmarks that will give you invaluable positioning and competitive insights. We next incorporate these insights into names, logos and brand statements that resonate with desired constituents. Clients tell us that our "Constituent-Centric Communications" approach helps them internally clarify their messages and take their strategy to market more effectively.
To discuss your company's naming and identity requirements, please contact Mr. David Cundy, president, via e-mail at david.cundy@designtrust.com or by phone at 203 761-1412, extension 115.
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